WENDY’S TAKES OFF WITH NEW AIRPORT LOCATION
Nassau, April 8, 2009— It’s store number eight for Wendy’s Bahamas and the newest location at the Lynden Pindling International Airport is targeting a diverse, new market segment – international and domestic passengers and airport employees.
Since the new location opened in the Domestic Terminal on March 31 at 5 a.m., customers have been bustling through to enjoying the convenience of fresh, hot hamburgers, crisp salads and refreshing Frostys.
Late last year, the Nassau Airport Development Company awarded the contract to Aetos Holdings Ltd., parent company of Wendy’s Bahamas. The ensuing renovations brought about a buzz of excitement in the terminal, as people anticipated the arrival of this international quick-serve icon.
Chris Tsavoussis, President of Wendy’s Bahamas, believes the move to the airport makes good business sense despite challenging economic times. “We are happy to be the latest food and beverage outlet to begin operations here at the airport,” said Tsavoussis. “Based on the numbers of passengers traveling through LPIA annually, we are confident that our newest store will do well, and we consider it an honor to be a part of the dynamic changes taking place at LPIA.”
The store anticipates high traffic from local and international travelers and Wendy’s hopes to attract additional customers from the Family Islands to the world recognized brand. Wendy’s LPIA location represents 35 new jobs for Bahamians, adding to the current team of 400 employees.
With more than 6,600 stores worldwide and 199 stores in the Latin America/Caribbean region, the brand offers a variety of delicious, signature hamburgers, healthy salads and made-to-order menu items that allow customers to customize their meals.
Wendy’s is the second international franchise to open at the airport. Just last month, the Dunkin’ Donuts brand opened two outlets at LPIA.
“We are excited that Wendy’s is the second international brand at LPIA and we are looking forward to growing our relationship with all of our vendors as we move forward with the airport redevelopment,” said John Spinks, Vice President, Commercial Development for NAD. “Our goal is to improve the passenger experience at the airport. Providing them with a variety of food and beverage options is a big part of that. We look forward to working with the Wendy’s team.”
